A few years back, we saw an opportunity in the appliance market for a unique cost savings approach. Manufacturers and consumers loved the premium look of stainless steel knobs, but not the steep cost. We began exploring ways to achieve a chrome appearance with a spun metal look using less expensive materials.
With a combination of art, screens and ink layers, we developed a pattern for this project that mimicked a metal look with a spin brush appearance on plastic materials. We went above and beyond to create an industry-revolutionizing look with a highly aesthetic finished product.
We were able to provide the market a knob that provided a significant cost reduction over current alternatives, while still keeping the premium appearance that consumers desire. The knobs are still in production today and are one of our most successful products.See More Case Studies